This campaign for Swig was centered around promoting deals that would draw people to come buy drinks and support the brand. We accomplished this by introducing new items and limited time deals, specifically during the holidays. We stayed on brand with their bright colors and bold fonts, but we also experimented with darker colors to advertise a possible drink that would drop during new years.
This poster advertises a limited time buy one get one deal that takes place during the holidays. The goal was to create an incentive for customers to purchase a tumbler from our brand so that they can recognize it better and encourage them to return for more discounts
We created this website landing page to showcase new products that would be introduced at the beginning of the new year. The dark theme correlates with the drink and food and draws attention to them.
This is another poster that would be placed on the windows at Swig and uses bright colors to gain attention from customers. It is a calendar that displays the "drink of the day" that will be discounted on the day that is shown on the poster.
This advertisement would be placed on Swig's socials and has the goal of promoting a new combo that would be present for a limited time, similar to the other promotions during the holidays.